Fresh Air, Fresh Ideas: Why Your Business Should Invest in Outdoor Workspaces
Imagine stepping out of a bustling office into a serene, inviting outdoor space. Your team gathers under the shade of a pergola, enjoying the natural light, fresh air, and a reprieve from screens. The conversation flows freely, new ideas spark, and energy levels rise.
Creating comfortable outdoor workspaces isn’t just a luxury; it’s a strategic move that can significantly impact your employees’ well-being and productivity, ultimately driving business success. With spring and summer just around the corner, now is the perfect time to start planning an outdoor space that’s as functional as it is relaxing and inspiring.
No Really, Outdoor Workspaces Make Business Sense
Outdoor workspaces are more than just a trendy “avocado toast” perk — they deliver measurable business value. Research from Harvard shows that spending as little as 20 minutes in a natural environment can reduce stress by 16%, which translates to better focus and engagement. Similarly, employees with access to outdoor workspaces report a 23% increase in days spent in the office, an important factor in hybrid and return-to-office strategies.
Nathan Maurer, owner and president of Cocre8 Interiors, explains: “Outdoor spaces are an opportunity to foster creativity, collaboration, and well-being in ways that traditional office environments can’t match. Clients tell us after collaborating together these spaces become an extension of the workplace.”
Look to Hospitality and Living Communities for Inspiration
When designing outdoor spaces that employees will love, businesses can draw inspiration from high-end restaurants and modern living communities. These industries have mastered the art of creating inviting outdoor environments that people want to linger in. These spaces are more than functional; they’re destinations. By incorporating similar elements, businesses can create outdoor workspaces that feel equally welcoming and enjoyable.
Take, for example, the stunning outdoor dining and relaxation space at Top of the Marq, where Cocre8 Interiors worked closely with the team to bring their vision to life.
“Atmosphere at Top of the Marq is very important to us,” shares Executive Chef Matt Wessel. “Guests take in the atmosphere before any drink or food. We’ve designed a unique, classic feel that’s inviting to every guest.”
Cocre8’s collaborative process ensured the space blended sophistication with casual elegance, creating an environment that enhances both the customer experience and brand image.
Nathan Maurer adds, “Investing in commercial-grade outdoor furnishings ensures durability, safety, and aesthetic quality that aligns with your business’s goals. Unlike consumer-grade options, these pieces are designed to withstand weather and heavy use, providing a lasting return on investment.”
Improved Creativity and Problem-Solving
The connection between nature and creativity is well-documented. Employees who work in environments incorporating natural elements show a 20% increase in creative thinking and problem-solving abilities, according to research by TeamBonding. Whether it’s an open-air brainstorming session or a quiet corner for reflection, outdoor spaces provide a refreshing change of scenery that helps employees think outside the box.
“When we design outdoor spaces, we think about how to make people feel comfortable and inspired,” says Cocre8 Designer Denise Higgins. “It’s about creating a balance of beauty and function, so every element contributes to a sense of calm and focus.”
The Time to Plan Is Now
Spring and summer will be here before you know it, making now the perfect time to start designing an outdoor workspace. By planning ahead, you’ll be ready to unveil a space that inspires your team and attracts new talent while strengthening your brand.
General Manager John Brown from Top of the Marq emphasizes the importance of seamless execution, “Our elegance is combined with a uniquely stylized approach. We’re classy, not stuffy. Working with Nathan and Denise at Cocre8 made the process smooth and enjoyable — they truly understood our vision and brought it to life.”
Let’s Build Something Amazing Together
Whether you’re designing a space for a new building, refreshing an outdated area, or creating an entirely new outdoor experience, Cocre8 Interiors is here to help. With our expertise in workplace design and collaboration, we’ll create a space that meets your goals and delights your team.
Ready to get started? Reach out today for a no-obligation conversation. Let’s work together to bring your vision to life!
Downloadable Checklist
- Engagement & Retention: Include cozy seating and shaded areas to encourage team interactions.
- Creativity & Productivity: Add greenery and flexible layouts to inspire innovation.
- Company Branding: Use bold color palettes or branded furnishings to reflect your identity.
- Year-Round Usability: Install heaters, fire pits, or canopies for comfort in any season.
- Technology: Ensure access to outdoor Wi-Fi, power outlets, and screens for seamless work.
- Long-Term Investment: Choose durable, commercial-grade furnishings to maximize ROI.
Download the full checklist now to start designing your perfect outdoor space.